[Workshop] Insight Tour of DEWU - Decoding the "Youth Power" to understand Chinese Gen Z's consuming trends

DEWU Headquarters, 北外滩来福士,东塔15F 上海市虹口区东大名路1089号 Raffles City The Bund,East Tower 15F, No. 1089, Dongdaming Road, Hongkou District, Shanghai, Shanghai, China
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Event language(s)
English/Mandarin

Price: Free, strictly reserved to CCI FRANCE CHINE members

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Event ended.

CCI FRANCE CHINE is very pleased to invite you to visit DEWU Headquarter and to participate the workshop on “Z-Gen Consumption Trend“on Friday, June 30th in Shanghai.
 

About DEWU
DEWU App is a leading global new generation trendy online shopping community, committed to helping young people find beautiful things, integrating genuine trendy e-commerce and trendy lifestyle communities. Among the 260 million young people in China, DeWu App's user penetration rate has exceeded 70% and is still growing rapidly. .

 

About the workshop on Z-Gen Consumption Trend

DEWU will share their observations on the current hot topic: Embracing Opportunities, Riding the Waves, Decoding the "Youth Power" to understand Chinese Gen Z's consuming trends.

 

Value and significance of the topic: In recent years, the threshold for what young people find fresh and interesting goods has been continuously increasing. Moreover, post-95s are still one of the most dynamic and potential user groups in China today: with a population of 260 million, their consumption expenditure exceeds RMB 4 trillion, and they account for half of the newly added users in the e-commerce market. The consumption power of young users on DeWu is almost five times higher than the industry average. The potential of the youth market and innovation knows no limits, and DeWu is constantly striving for the next stage of growth in the realm of youth power.

Schedule

9:45                 Reception, Arrival at DEWU Headquarter

10:00-10:30    Welcome Introduction & Onsite Visit of DEWU Exhibition Room

10:30-11:00    Workshop on Z-Gen Consummation

11:00-11:30    Free discussion & Network

Speaker

 
 
 
 
 
 
 
 

Yvonne Han

DEWU Public Affairs Director

 
 
 

Registration

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