Sports & Culture Working Group

Language: English

Event ended *please note that booking the event in your calendar does NOT mean that you are registered. You need to register first if you want to attend an event.

HOW TO KEEP SPORTS & CULTURE'S GLOBALIZATION HIGHLY CREATIVE

 

 

For the launching of the new CCI FRANCE CHINE Beijing Sports & Culture Working Group. Our expert speakers will share their experience and expectations of the future on the below topics.

 

How to create innovative products for the local and global audience, how to have marketing programs respect the brands’ global positioning while addressing local audiences’ sensitivity and interests, how to develop creative branded content for large audiences, how to stay on the creative edge, how to attract the world’s best creative talent, how to coach your in-house talent towards international targeted markets’ creative expectations.

 
Agenda
 

18:30 - 19:00: Welcome of the participants

 

19:00 - 20:30: Conference

 

20:30 - 21:00: Q&A

 

21:00: Cocktail

 
Speakers
 

WANG Huiyu

Head of IQIYI ANIMATION ORIGINAL CONTENT PRODUCTION STUDIO

 

Karl WU

Co-Chairman and CEO de HAVAS GROUP CHINA

 

Timothée FAVRE
Trade Advisor for Art Sports and Leisure, BUSINESS FRANCE

 

Remigio BRUNELLI

Managing Director, TECNICA GROUP

 

Terence CHU
Founder & CEO, APAX

 
Coordinator
 

Vincent FISCHER

Agent, ECI

 

 

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