Connexions 77: Sports and Leisure, the Chinese Eldorado

Connexions magazine  | 

Connexions NO.77 :

Sports and Leisure, the Chinese Eldorado.

Thanks to its economic opening policy and the rise of its middle class, China has imposed itself as a major player in the sport & leisure industry. In a few years, hundreds of millions of Chinese consumers have developed a real interest for sports and leisure activities.

The practice of basketball, football, bicycle, skiing, but also fitness and wellness holidays is booming. Furthermore, the Council of State Affairs estimates that the value of Chinese National Sports Industry could reach RMB 5000 billion by 2025. So, before the European football championship in France this summer and the Winter Olympics games in Beijing in 2022, how the main actors of the sector, especially the French business, should take advantage of this opportunity?

Click here to download Connexions 77

Download the magazine on iPad.

Click here to download the previous issues of the magazine in our library.

Click here to find out more about our advertising options in Connexions.

Contacts :

Communication Director

Our Events

Our services

our board of sponsors

    • Accor Services
    • Adamas Avocats Associés
    • Airbus China Beijing Representative Office
    • Airfrance
    • Alstom
    • Altavia Advertising Co., Ltd.
    • Arche
    • Arkema (China) Investment Co., Ltd. Shanghai Branch
    • Auchan
    • Axa Beijing Representative Office
    • Bnp Paribas
    • Bred
    • Bureau Veritas
    • Carrefour (China) Management&Consulting Service Co., Ltd.
    • Changzhou International Investment Promotion Center
    • ClubMed
    • Cpmc
    • Credit Agricole CIB (China) Limited
    • Dassault System
    • Decathlon
    • Dragonfly Group
    • Ds Avocats
    • Emlyon
    • Engie
    • Faurecia
    • Fred & farid
    • Gide
    • Groupama AVIC Property Insurance Co., Ltd.
    • Haining Economic Development Zone
    • Hywow
    • L ’Oréal
    • Learningtribes
    • Mazars
    • Michelin
    • Nantongsijian
    • Orange
    • Pernod Ricard China
    • Pierre & Vacances-Center Parcs
    • Pierre Fabre
    • Prosegur
    • Psa Peugeot Citroën
    • PwC
    • Renault
    • Safran China
    • Saint-Gobain
    • Sanofi
    • Schneider
    • Scor
    • Sesimagotag
    • Skema
    • Société Générale
    • Splio
    • Sugar
    • Thales
    • Tlscontact
    • Total
    • VAST
    • Valeo
    • Veolia
    • Vibert Freres