Schmidt: manufacturing plant visit

September 17, 2015

The French Chamber of Commerce and Industry in China is pleased to invite you to join the manufacturing plant visit of Schmidt, to be held on Thursday, September 17th 2015 from 2.30p.m. to 7.30p.m.


Schmidt's Introduction:
SSK (Schmidt Suofeyia Kitchen) is the fruit of the merger between two renowned companies: Suofeyia Group, an innovative company excelling in the cupboards market in China, and SALM.

SALM Group manufactures and delivers 2 brands: Schmidt in France, Europe and the rest of the world (North Africa, Lebanon, Russia, Australia…) as well as Cuisinella exclusively in France.
Schmidt is the European kitchen leader with 285 selling points on the French territory and 164 dedicated to export.

Schmidt does benefit from a very reliable network which grants the group to rise up within kitchen business sector in Europe.
As a strong symbol of interior design, Schmidt is now the kitchen expert brand: 1st European network and #1 French kitchen market.

The group reveals a renowned know-how for over 50 years regarding designer kitchen manufacturing. With nearly 450 selling points all around the world, Schmidt still thinks about expansion and keeps its position as the kitchen leader. The group is developing on the Chinese market thanks to the close collaboration with Suofeyia.

Today SSK conceives, develops and manufactures kitchen for the Chinese local market.
The SSK manufacturing plant has a production capacity of 500 orders a day.

Manufacturing is fully integrated from the kitchen conception in store to the built kitchen delivery.
Every produced order is unique.

The manufacturing process is based on a whole integrated software which automatically sends production data to machines. The 3D plan is split up while calculation rules are applied.

2.30p.m.: departure from CCIFC offices (Leatop Plaza, Zhujiang New Town)
3.30p.m.: on site welcome
3.45p.m.: presentation of Schmidt's activities + Q/A
5.00p.m.: tour of Schmidt plant
6.30p.m.: end of the visit
6.40p.m.: departure from the manufacturing plant
7.30p.m.: arrival at CCIFC offices (Leatop Plaza, Zhujiang New Town)
7.40p.m.: departure to the Production Working Group* @Hilton Tianhe
*exclusively open to CCIFC members.

Mr. Sébastien ROUSSEAU, Schmidt Chief Technical Officer China
Mr. Jacques HAAS, Schmidt Executive Deputy General Manager & CFO
Mr. Xiaomin YU, Suofeyia Deputy General Manager


A bus ride is provided from CCIFC offices in Canton (Zhujiang New Town) to the factory plant, round trip.
Arrival in Zhujiang New Town around 7.30p.m. depending on traffic.

Production Working Group:
The manufacturing plant visit is then followed by the Production Working Group, exclusively opened to CCIFC Members. Do not miss this opportunity: informal exchanges while having dinner with manufacturers and production professionals!
Participants in the manufacturing plant can stay on the bus that takes them to the Production Working Group @Hilton Tianhe.
Departure from CCIFC Offices at 7.40p.m.

Thursday, September 17th 2015

2.30p.m. - 7.30p.m.

Schmidt manufacturing plant
Road junction of Shaning Road and Xian Ning Road,
NingXi Town, ZengCheng District, Canton
T.: +86 139 2600 7887

RMB 150 per CCIFC member
RMB 300 per non-member
Fapiaos cannot be issued for event fee up to RMB 250. Official stamped receipt (shouju) can be delivered on site if needed.


Registration deadline:
Tuesday, September 15th 2015, 5.00p.m.
Cancellation request must be sent by email to CCIFC within 2 working days notice.
Any cancellations made after the deadline and/or no-show up will still be charged.

You need more information about our Working Groups in South China? Please contact us:

Ms. Emeline HESPEL
Tel.: +86(20) 2916 5531

In order to participate in this manufacturing plant visit, please register before Tuesday, September 15th 2015, 5.00p.m. by filling in the form below:

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