Marketing Working Group - From Google to FABERNOVEL: How 2 ex-Googlers went on a journey to disrupt the media industry

March 08, 2018

Shanghai

FABERNOVEL DATA & MEDIA is a marketing agency with a strong data focus, putting efficiency at the heart of its strategy. Founded in 2013 by two former Googlers, they were far from imagining today's success and all the opportunities they would meet. 

Through a big-data and tech-centric approach, Kevin and Yassine started to disrupt the media industry, connecting dots from search marketing, SEO, influence marketing and even TV. 

 

SPEAKERS:


Yassine Belfkih
CEO - Co Founder at FABERNOVEL DATA & MEDIA 

Yassine became passionate about digital performance during his first year at Google. He has worked at major French media agencies for 3 years, and then decided to launch lagencemedia (which later became FABERNOVEL DATA & MEDIA) with Kevin after having imagined together many potential improvements and disruption of the French media agency landscape. 

 


Kevin Gentil-Cantin
CEO at FABERNOVEL DATA & MEDIA

Kevin began his career in data conversion at Converteo before joining Google to set up an online performance optimization consulting center specializing in "user centric" measurement. He then met Yassine and co-founded lagencemedia​ 

 

AGENDA:

Date: Thursday 8th of March 2018
Time: From 6:30 pm to 8:30 pm
Venue: CCI France Chine Shanghai
Language: English

FEES:

Reserved to CCI France Chine's Members: Free

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